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We capture the heart & soul of your aging services so you can share them with the world.

SENIOR LIVING

A Unique Lens

We specialize in creating captivating media for high-end Independent Living and Continuing Care Communities. Having worked in senior living marketing and media for over 15 years, we can honestly say, "We get it!" We understand the considerations of current residents, and keep a light footprint as we capture professional and approachable photography and video content.

Every community has a unique spark, a culture, a "vibe," or a kept promise of compassionate care. How you enable the public to research, visit and experience what you offer is more important today. Quality media builds intrigue and brings familiarity to your services and your brand. We can help you move forward.

15+

Years of experience

50+

Communities & properties all over the country

TAILORED MEDIA FOR SENIOR LIVING

Compelling Narratives for Seniors

Your top competitor is Home. Downsizing and moving to a new home are difficult plans to make. Many older adults are currently planning to "age in place" while leaning on friends and family for support. If only they knew how easy life could be! We know that this information gap in the retirement services market can't be met by a printed brochure or text on a webpage.

Creating engaging, high-quality media, photography and video about your community helps to close this gap in awareness to increase lead generation and motivate prospects to make a move sooner than later.

Our creative approach to your community is always focused on telling the stories that matter most to your audience. We'll curate and capture a compelling display of community friendships, fun activities, surprising amenities, positive resident and staff testimonials, stunning aerial and exterior photography, beneficial wellness programs, and more, to bring a delightful sampling of your value to all web and digital audiences.

Our Projects

FROM GROUND TO SKY

Capturing the Architectural Essence of Senior Living

With a diverse background in real estate photography, we bring multiple practices to the forefront, ensuring that we highlight the architectural beauty and thoughtful design of your facilities. Our expertise extends to the sky with sophisticated drone work, providing breathtaking aerial views that offer a new perspective on senior living spaces for all sales and marketing purposes.

STORIES THAT INSPIRE

Framing Unique Effective Narratives

It's the residents who truly create a community. We lend voices to their experiences through heartwarming resident testimonials. These genuine reflections go beyond simple reviews—they are personal endorsements that connect with viewers on a deeper level, inviting them into the world of your community.

In addition to testimonials, our team crafts high-quality commercials that resonate with audiences and stir emotions. Our thoughtful approach to commercial videography showcases your community's values and services, enticing prospective residents and their families to explore what you have to offer.

From Our Clients

Working with Jared on our most recent campaign initiative was incredible. Jared was an amazing partner in the creative brainstorming, storyline development, video development/editing and finalizing of a professional engaging multi-stage campaign. The high-quality images he captured during the shooting were utilized across multiple platforms, both digital and print. The quality of the images, and the video, were key to the success of our campaign. I would highly recommend Jared and his team for your project.

Darlene PurdyAsante
Senior Graphic Designer

I have had the pleasure of working with Jared for almost 3 years. From the very beginning he has listened to my company’s challenge of changing people’s perspective on what senior living looks like. Jared almost single-handedly helped create an incredible vision that accomplished just that. He is helping our company become the leader in our field, but more importantly he is illustrating beautiful stories of how rich life can be at any age.

Wendy MorrisWatermark Retirement Communities
Lead Corporate Producer

I am writing to recommend the creative services of Jared Hail. I worked with Jared on multiple projects while I was the VP of Media Services with Pacific Retirement Services. PRS has a family of brands, each having its own characteristics and personalities. In addition, the retirement communities are spread across the country making the coordination of the production shoots extremely difficult. I was impressed with the way Jared was able to navigate the logistics and the nuances of all the properties, while maintaining consistency with PRS’s vision and brand. Jared was thorough and maintained close communication to ensure the quality and the timing of his finished work met our needs and brand standards. Jared is highly professional, and I strongly recommend using his creative services.

Tom ErsepkePacific Retirement Services Former VP of Media Services

I’ve had the privilege of working with Jared Hail numerous times for the past 13+ years, including short video productions promoting Ashland Springs Hotel, Waterstone Spa, and Larks Restaurant. Our most recent project was a multi-video travel campaign showcasing the beauty and abundance of adventures in Southern Oregon. Our goal was to create captivating content about this region’s attractions, from skiing, and biking, to wine tasting, water fun to fly fishing. Jared’s creativity and exceptional skills have captured our vision perfectly. His familiarity with this region was a huge plus, as Jared could instantly visualize what was and wasn’t possible to execute at certain locations. I would never hesitate to hire Jared Hail, and plan on doing so when working on future marketing video content.Should you have any questions please don't hesitate to contact me directly.

Karolina Wyszynska LavagninoNeuman Hotel Group
Director of Sales & Marketing

I have known and worked with Jared Hail for over a decade. Over the past few years, we've been able to collaborate with multiple clients. Most recently we collaborated on multiple projects for the Applegate Wine Trail. It was important to the wineries that their unique story was communicated. Jared did a fantastic job of recognizing overall themes that came from interviews and stitching them together in a way that truly represented the essence of the Applegate Valley Vintners. The group was over the moon with the results. We had struggled for many years to tell their story in a concise but powerful way. With Jared's help we were finally able to overcome this issue. The AVVA appeals to a variety of audiences from casual wine goers to refined wine tourists interested in biodynamic processes. By offering multiple videos targeted at several audiences we were able to segment our messages to each group we market to. Jared is incredibly easy to work with and after listening to a client's ideas and concerns is a wizard at transforming a seemingly fragmented series of thoughts into a beautiful and effective piece of creative.

Laurel BriggsCreative Marketing & Design
Applegate Valley Wine Trail Marketing Director

wholeheartedly recommend Jared Hail and his team behind our stunning video commercial campaign for Southern Oregon University. The "Outstanding" videohas served us for many years. His team's exceptional talent of blending compelling storytelling with breathtaking visuals not only captured the essence and spirit of the university but also continues to significantly increase our engagement with potential students. Their professionalism, creativity, and dedication to understanding and achieving our goals were unparalleled, making them an invaluable asset to any project aiming for impact and success.

Nicolle AlemanSouthern Oregon UniversityDirector of Marketing

Jared and his team produced a series of beautiful videos for Mercy Flights. We used these videos to celebrate Mercy Flights’ legacy in Southern Oregon, our team, our community and also to support recruitment. Their scripting, use of imagery, music and lighting helped capture a unique perspective on what we do. Jared was also able to produce longer videos and then break them into shorter segments for use with a variety of channels (website, social media, presentations). We appreciated Jared’s creativity and vision on the project.

Linda QuonMercy Flights
PR & Communications

We are extremely happy with the images, video footage/interviews and work Keynote has completed for our communities. They not only possess incredible talent and but also the ability to take our vision and create content that matches. They reached beyond the messaging we want to convey and strategically helped create a story, mapping out the course to take.

Throughout our partnership we’ve valued their responsiveness to questions and willingness to accommodate specific requests. While onsite at shoots, the flexibility and ability to stop and pivot when unforeseen circumstances arise (and the sense of calm they instilled) makes for fun, professional and productive shoots with optimal results. We deeply appreciate our partnership, for telling our stories, and for sharing your creative mind.

Dawn TrombettaWatermark Retirement Communities
National Director of Sales

Let us tell your story through captivating visuals and immersive narratives. Reach out to us, and together, we’ll create more than just videos—we’ll craft experiences that leave lasting impressions.